Your brand.
Every step.
Zero code.
Ship a fully white-labeled step counter and fitness app — branded down to the icon, the onboarding flow, and the push notification tone. For corporate wellness, insurance carriers, and gym chains.
steps tracked last quarter across 38 white-label deployments
Every layer of the app.
Every layer white-labeled.
Download Integration GuideBrand Kit Uploader
Upload logo, set primary/secondary colors, choose fonts. Your app looks like your app — down to the splash screen.
Challenge Templates
14 pre-built challenge formats: team step races, monthly streaks, department leaderboards, charity walk-a-thons.
Push Notification Studio
Custom notification tone, copy, timing, and trigger logic. Motivate at 7 AM or nudge at 3 PM — your cadence, your voice.
🏃 Good morning, Alex! 847 steps to your daily goal.
🎯 Halfway there! Your team is counting on you.
⚡ Sprint alert: Sarah just passed you on the board!
Leaderboard Configurations
Individual, team, or department rankings. Anonymize, segment by office, or run global boards.
White-Label Onboarding
Custom welcome screens, permission prompts, and tutorial cards — all carrying your brand voice.
Your logo on
the lock screen.
Not Fitbit's.
Upload your brand kit — logo, colors, typography, iconography. The platform rebuilds the app UI around your identity. Every screen, every notification, every achievement badge carries your brand.
SDK integration in
three lines of code.
Connects to everything
your employees already use
Native SDK hooks for Apple Health and Google Fit. REST API endpoints for enterprise HRIS sync. Webhooks for real-time leaderboard updates.
38 brands. Millions of steps.
All their logos.
“We deployed a fully branded step challenge app to 4,200 employees in under 72 hours. The onboarding flow had our logo, our colors, our tone — nobody knew it wasn't built in-house.”
“Our policyholders now see our brand every time they check their step count. We've seen a 31% reduction in sedentary-risk claims among the cohort using the app.”
“Every boutique gym in our franchise network has the same app — but with their own logo, colors, and challenge calendar. Our members think each location built it themselves.”
“The SDK integration took our engineering team about 90 minutes. The ROI calculator on the landing page undersold it — we're at 4.1x after eight months.”
“We run quarterly step challenges across 12 office locations. The leaderboard segmentation by department and city is exactly what we needed for fair competition.”
“The push notification studio was a game-changer. We write our own copy, set our own timing, and the engagement rate on our 7 AM nudge is 68% open rate.”
“We deployed a fully branded step challenge app to 4,200 employees in under 72 hours. The onboarding flow had our logo, our colors, our tone — nobody knew it wasn't built in-house.”
“Our policyholders now see our brand every time they check their step count. We've seen a 31% reduction in sedentary-risk claims among the cohort using the app.”
“Every boutique gym in our franchise network has the same app — but with their own logo, colors, and challenge calendar. Our members think each location built it themselves.”
“The SDK integration took our engineering team about 90 minutes. The ROI calculator on the landing page undersold it — we're at 4.1x after eight months.”
“We run quarterly step challenges across 12 office locations. The leaderboard segmentation by department and city is exactly what we needed for fair competition.”
“The push notification studio was a game-changer. We write our own copy, set our own timing, and the engagement rate on our 7 AM nudge is 68% open rate.”
Ready to put your brand
on every wrist?
Fill out three quick steps. We'll have your branded app ready in 48 hours.
Need specs before a conversation?
Download the Integration Guide